Best Pay Per Click Service Agencies in India

PPC advertising gives you the opportunity to pay for top positions on search engines and appear on relevant partner websites. Pay-per-click marketing delivers instant traffic and offers many ways to complement existing SEO strategies by testing keywords, business models, and marketplace verticals, and it allows you to develop your overall Internet marketing strategy, and any SEO plans armed with facts, not assumptions.

There is a science to finding high numbers of low volume keywords (very specific long tail keywords) that are less expensive to advertise on but still provide significant ROI. These can be used to hedge against the more expensive high volume keywords, significantly lowering the average cost-per-click (CPC) across your entire campaign.

We never “set it & forget it”

Digital Paltan offers complete PPC program development (or overhaul of an existing pay-per-click campaign) as well as ongoing optimization and management services. Whether you need month-to-month management, a new set of eyes on a campaign, or a complete rebuild for your internal team to manage, we can help.

OUR BEST PAY PER CLICK SERVICES

Below you’ll find a listing of the more common paid marketing services we provide. If you’re confused about what would work best for your business, we can advise on which platforms have shown the best ROI metrics within your specific industry. For most businesses, the best results are produced by using a combination of various online advertising methods.

Google AdWords

PPC advertising delivers instant traffic by placing you at top positions on search engines. With Google accounting for two-thirds of all US searches, AdWords remains the most effective PPC advertising vehicle. It not only places your site in prominent view of searchers, but AdWords enrollment also provides you with the ability to test keywords, complementing your existing SEO strategies.

Facebook Ads

Facebook advertising presents a perfect complement to any search marketing campaign. With 1.01 billion daily active users and 894 million mobile daily active users, Facebook is the premier social media platform. It features a robust advertising platform that can help spread your message to a wide swath of people. Businesses can target Facebook users in two ways.

PPC Audits

At Digital Paltan, we offer a PPC audit as a service to clients who aren’t necessarily looking to switch PPC providers, or let go of managing the accounts themselves – they are simply looking for ways to improve and hone their efforts. Our best PPC managers will comb through your account and give you the very same advice we would employ if your account was our account.

Bing Advertising

If 100% of the Internet doesn’t search exclusively on Google, why should your ad campaign be limited to it? Bing has a 20% market share of searches performed in the United States. PushFire can get you started using Bing PPC services, or overhaul your current campaign. With ad creation, optimization, and management services, we can help you get the most out of your search advertising on Bing. PushFire is also a participant in the Beta for the Bing remarketing program.

Shopping Ads Management

Both Google and Bing offer Shopping ads to allow you to showcase individual products directly in the search results. Shopping ads appear above organic listings for almost all terms centered around commercial products and even sometimes appear above standard paid search ads. The share of search engine result pages displaying Shopping ads more than doubled during 2014 from 7% to 16% of all search results.

Remarketing & Retargeting

Digital Paltan offers complete retargeting services, including campaign development and management services. Our expertise ensures that businesses spend their ad dollars on the users most likely to convert, rather than throwing mud at the wall and hoping it sticks. And improve your return on investment and conversion ratio by making people see you repeatedly who have visited your website before.

How we go forward with our pay per click campaign:

Our pay-per-click (PPC) management service includes the following components:

  • PPC search campaign strategy
  • Keyword research and selection
  • Ad creative development
  • Campaign Set-up
  • Bid management and ROI tracking
  • Landing page optimization and development
  • Campaign management and analysis

Best PPC Agencies

To deliver the best Pay Per Click service to our clients we first design a strategy which is apt for the client. We understand their business, their competitors and their expertise. Keeping everything on the table, we devise a strategy that will fetch the desired results.

Next step is to implement the strategy. We do research and come up with keywords that are to bring the traffic to the page. We don’t want our clients to pay unnecessarily for the paid search media. So we research deeply and narrow it down to the most appropriate keywords

To benefit from the PPC service India, we ask our client to optimize the data on their existing website or pages. Once the data is optimized, the PPC campaign will render positive results. Monitoring of the campaign is necessary to track the progress. We develop reports which highlight the rights and wrongs of the campaign. Then we enhance the rights and correct the wrongs to produce far better results for clients.