Search Engine Marketing

Visibility And Traffic

THROUGH PAID SOURCES

  • Pay Per Click Campaigns for promotion of products and services on major search engines such as Google, Bing, and Yahoo
  • Banner advertising to draw the attention of the visitors and drive them to conversions
  • Advertising through various social media channels such as Facebook, LinkedIn, and YouTube
  • Affiliate programs that increase the online reach in a cost-effective manner

We Deliver End-To-End SEM Services That Give You The Winning Edge

Search Engine Marketing refers to harnessing the capabilities of internet search engines to enhance the online presence of the business. It encompasses the use of paid sources to get the maximum number of users to visit your site. A reliable marketing tool, SEM serves as a quick, simple and cost-effective solution to get a steady flow of traffic on your website. It is the perfect strategy if the business is not getting enough traffic organically, with the help of conventional SEO techniques alone. With SEM, the search engine optimization techniques are used in combination with the paid advertising strategies to get speedy and effective results for the business.

Digital Paltan is a renowned Search Engine Marketing agency that brings end-to-end services to give your business the winning edge. With these services, you can avail the benefits of optimum business leverage at low costs and low risk. Rather than following a standard approach for each client, we design a custom SEM strategy to get the best results considering the constraints, requirements, and objectives of your business. At the same time, we follow a flexible approach to keep pace with the changing algorithms of the search engines to maximize the ROI within an optimal time span. Our objective is to get you the desired traffic with the help of search engines so that you can boost your sales and brand value as well.

Here Are The SEM Services We Offer:

Keyword Research

Keywords are the foundation of search engine marketing as the right choice decides the level of traffic you are able to get to your website. We have a team of expert professionals to help you in identifying the right keywords to invest in for a successful paid campaign.

Campaign Management

The success of an SEM campaign rests on the choice of the right combination of ads as well as managing it over its life cycle. Our certified SEM experts keep an eye on the performance of the campaign and make all the requisite adjustments in it to make sure that your business gets an optimal ROI.

Reporting

The job of a Search Engine Marketing company goes beyond creating and managing paid ad campaigns to get high visibility for the client business. It is also responsible for delivering measurable results that can be tracked at any time by the client. We have advanced reporting tools to help you gauge the efficacy of your paid campaign.

Market Analysis

Market analysis is a significant element of SEM Services as it enables you to get the top keywords for elevating your business ranking. We carry out an extensive analysis of the keywords being used by your competitors and help you bid on the ones that would leave them behind.

Ad Campaign Design

At Digital Paltan, we design and run targeted ad campaigns on the various social media networks such as Facebook, LinkedIn, Twitter, and Google. Our services include Pay Per Click (PPC) ads which are designed using Google AdWords, Bing Ads, and Yahoo ads. Our strategy also includes landing pages, banner ads, affiliate marketing, and remarketing to get top rankings for your business.

Analysis

An analysis is important to make sure that an SEM campaign is delivering desirable results. We integrate in-depth analytics as a part of strategic marketing plans. The analytics are used to study parameters such as the keyword searches, user search history, geographical locations, and hardware used.

Why Digital Paltan for SEM

At Digital Paltan, we believe in creating tailor-made marketing solutions for our clients according to their individual requirements. We collaborate with the clients to make sure that they receive maximized returns from our digital marketing services. We create smart marketing campaigns that help you turn clicks into leads.